Blog
Pardgroup’s Corporate Blog - keep up with the latest in retail design, field marketing and in-store promotion.

Chelsea in Bloom
15 June 2023
Pardgroup and Axielab took part of Chelsea in Bloom event with two windows displays in collaboration with Hugo Boss and Cartier.
AxielabChelsea in BloomLondonRetail DesignRetail ServicesUKWindows Displays
Acqua di Parma Christmas Tree
19 December 2022
To celebrate the most magical time of the year, for the first time, Acqua di Parma has created a truly special Christmas Tree in the city of Milan in collaboration with Pardgroup.
Case HistoryPardgroupPop-UpRetail
Trasforming space with materials
24 November 2022
Pardgroup at the Dubai Design Week 2022. For the very first time Pardgroup took part to the event, preparing an Arabic-style installation dedicated to sustainability, which astounded visitors with brilliant colours and tricks of light.
Dubai Design WeekPop-UpSustainability
Dis-cycling • The seductive allure of creativity in sustainability
17 October 2022
Turning dismessed materials into pieces of art work: find out about the "Dis-cycling" project
Sustainability
Milano Design Week 2022: Pardgroup’s photo reportage
13 June 2022
Fuorisalone returns to Milan! Discover the Design Week with our photo reportage.
DesignEventsInstallationsMilano Design WeekPardgroupPhoto Reportage
SumUp and Pardgroup: a synergic partnership
23 February 2022
SumUp & Pardgroup: a 360° partnership to communicate the brand through the synergy of field marketing, instore, merchandising, promoting and retail initiatives.
Field MarketingIn-Store PromotionPardgroupPromoterRetailSumUp