The Field Marketing division deals with defining and implementing operational strategies for field monitoring, supporting all the operations and visibility needs of a brand within a point of sale.
They range from Brand Ambassadors and Tactical Merchandisers to Promoting activities, carried out by an in-house team dedicated to the organisation of In and Out Store campaigns.
We provide 360° consulting.
With a team of dedicated project managers, brand specialists, area managers and back offices, we’re with you every step of the way while developing and implementing operational marketing activities at your point of sale with a 360° approach. We keep on top of our projects through each and every phase of work to ensure quality, precision, and control.
operational planning & management
Photo: surveys and reporting
Ranking definition and updates
Managing orders and returns
Shelf product restocking
POP layout and maintenance
Product launch and re-branding
Live activity monitoring progress
Light POP and POSM
Creativity and concept
Design and prototyping
Central warehouses for goods stock
Local transit points
“Last Mile” Management
Focus product sales
Specialised area management
A training course aimed at the personal and professional growth of our Brand Specialists. Individual or mini-group coaching sessions will be held by professional Master Trainers and the issuing of an official certificate.
Versatile and customised Data Management and Dashboard Analysis solutions for any business function that enable customers to make strategic decisions based on up-to-date and meaningful data in the relevant context.