Karl Lagerfeld
Case history
![Karl Lagerfeld x Smiley World retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/2022.02_Karl-Lagerfeld-x-Smiley-World-Regent-Street-London-Installation-only-2-1-1536x1080.jpg)
The Parisian Maison shared its iconic vision and founder Karl Lagerfeld’s design aesthetic, bound together with a contemporary, forward-thinking spirit. The Parisian classics are combined with a rock-chic attitude and sartorial silhouette.
Pardgroup’s Retail Division was responsible for the installation of the ‘Smiley’ shop window for its London Boutique. An explosion of colour and energy in true Karl style.
![Karl Lagerfeld X You, retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/PHOTO-2021-11-05-14-26-41-2-1-1440x1070.jpg)
![Karl Lagerfeld X You, retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/PHOTO-2021-11-05-14-26-39-1-1000x1000.jpg)
![Karl Lagerfeld X You, retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/PHOTO-2021-11-05-14-26-40-2-1-1543x1080.jpg)
![Karl Lagerfeld x Smiley World retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/2022.02_Karl-Lagerfeld-x-Smiley-World-Regent-Street-London-Installation-only-4-1-1440x1070.jpg)
![Karl Lagerfeld x Smiley World retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/2022.02_Karl-Lagerfeld-x-Smiley-World-Regent-Street-London-Installation-only-5-1-1000x1000.jpg)
![Karl Lagerfeld x Smiley World retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/2022.02_Karl-Lagerfeld-x-Smiley-World-Regent-Street-London-Installation-only-1-1-1361x1080.jpg)
![Karl Lagerfeld X Kenneth Ize retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/PHOTO-2021-08-27-14-01-33-2-1440x867.jpg)
![Karl Lagerfeld X Kenneth Ize retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/PHOTO-2021-07-07-10-13-06-1.jpg)
![Karl Lagerfeld FW21 Windows retail design_Pardgroup](https://www.pardgroup.com/wp-content/uploads/2022/10/PHOTO-2021-08-27-13-56-37-1.jpg)
Selected projects:
• Karl Lagerfeld X You, Windows Displays, Regent Street, London, UK – Work done: installation and part of the production
• Karl Lagerfeld x Smiley World, Windows Displays, Regent Street, London, UK – Work done: installation
• Collezione Karl Lagerfeld X Kenneth Ize, Windows Displays, Regent Street, London, UK – Work done: production and installation
• Karl Lagerfeld FW21 Windows, Windows Displays, Regent Street, London, UK – Work done: installation and part of the production
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