TooA
Case history

TooA is a business that is revolutionising the world of ice cream. Born in Fabriano, in the region of Le Marche, Italy: the home of small appliance know-how, where experts and engineers have followed the realisation of the project with love, passion and dedication, devising a machine capable of offering surprising, natural ice cream produced in harmony with the planet.
The Business Unit Field Marketing Services of Pardgroup realised various types of line dressing with product positioning (ice cream machine, ice cream and toppings) for the brand according to the customer’s planogram in the Small Appliances department of 120 MediaWorld shops in Italy.



Selected projects:
• TooA, Dressing of the linear with product positioning – 120 MediaWorld stores, Lombardy, IT – Work done: Dressing and product preparation.
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