L’Oréal Paris
Case history

The historic French company, founded in 1909, is the world’s first beauty and cosmetics company.
For L’Oréal Paris, Pardgroup has created Retail and Instore projects throughout Italy to mark Design Week 2024 and for the launch of their new line of face creams.












Selected projects
• L’Oreal, Armani Si Passione Xmas Podium – Madrid, Spain – Work done: Production and installation.
• L’Oreal, YSL Libre Podium – Multiple locations throughout Spain – Work done: Production and installation.
• L’Oreal, Armani Si Passione Podium – 20 locations throughout Spain – Work done: Production and installation.
• L’Oreal Pop Up and Brand Specialist Beauty Week Milano 2024 – Milan, IT – Work done: Design, production and installation of the Pop Up and selection of Brand Specialists, consultancy and sales support.
• L’Oreal Civic Brera Design Week Milan 2024 – Corso Garibaldi, Milan, IT – Work done: design, customization of the Pop Up and selection of Brand Specialists, consultancy and sales support, merchandising creation.
• L’Oreal Pop Up and Brand Specialist – Cadorna Station, Milan, IT – Work done: production and installation of the Pop Up and selection of Brand Specialists, consultancy and sales support.
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Cartier
Pop-In, Pop-Up, Windows Displays.