L’Oréal Paris

Case history

L’Oréal Paris

The historic French company, founded in 1909, is the world’s first beauty and cosmetics company.

For L’Oréal Paris, Pardgroup has created Retail and Instore projects throughout Italy to mark Design Week 2024 and for the launch of their new line of face creams.

In-Store Promotion

Pop-Up

Retail Design

L’Oréal Paris
L’Oréal Paris
L’Oréal Paris
L’Oréal Paris
L’Oréal Paris
L’Oréal Paris

Selected projects

• L’Oreal Civic Brera Design Week Milan 2024 – Corso Garibaldi, Milan, IT – Work done: design, customization of the Pop Up and selection of Brand Specialists, consultancy and sales support, merchandising creation.

• L’Oreal Pop Up and Brand Specialist – Cadorna Station, Milan, IT – Work done: production and installation of the Pop Up and selection of Brand Specialists, consultancy and sales support.

Next case history

Gisou

Pop-In, Pop-Up, Retail Design.